We believe being a responsible rural retailer is the right thing to do

Each day, more and more people are shopping smarter for their food, eating healthier and enjoying fresh, local produce.

We believe, as a retailer, it's part of our responsibility to support this sustainable food movement. When you buy our meat or fish you are guaranteed that it will be local whenever possible and we can tell you can exactly where it has come from.

Traceability of all our produce
Our reputation rests on the traceability of our food. We only buy from a carefully-chosen group of local farmers and fisherman so we can guarantee the origins of our produce. That way we know that all the meat and fish we sell can be traced back to the farms where they were reared and the seas where they were caught. We are committed to supplying ethical meat and fish of the highest quality to our customers and guarantee where it has come from, whether it is our lamb, pork (including our sausages), chicken, duck, beef or our line caught and dayboat caught fish. We are proud of the strong relationships we have built up with our suppliers and proud of the produce we sell our customers.

Sharing our knowledge
We like to share the knowledge we have with our customers. Our staff are friendly and knowledgeable and we openly encourage our customers to ask questions on the origins of all our produce.

Our Suppliers
Our farmers maintain the highest standards of animal welfare, and this is reflected in the superb quality and taste of our meat. And we work with small fish producers who share our views on the importance of sustainability and quality. This commitment from our suppliers is integral to delivering our customers the quality they demand.

Good practice
Part of our ongoing good practice policy is to ensure the principles of good food, good environmental practice and fair behaviour with all our suppliers. All the packaging we use is recyclable or will break down easily when composting. At the heart of what we do is our commitment to the highest standards in retail and we're proud to have been recently been awarded a 5 Star rating for Health and Safety Practices and Principles by South Gloucestershire Council.

We are committed to supplying ethical meat and fish of the highest quality to our customers